The part particularly responding to the rumors reads:
Apple has by no means used Siri knowledge to construct advertising and marketing profiles, by no means made it out there for promoting, and by no means bought it to anybody for any objective. We’re consistently creating applied sciences to make Siri much more personal, and can proceed to take action.
Nevertheless, experiences in regards to the settlement famous that in earlier filings like this one from 2021, a few of the plaintiffs claimed that after they talked about model names like “Olive Backyard,” “Easton bats,” “Pit Viper sun shades,” and “Air Jordans,” they have been served adverts for corresponding merchandise, which they attributed to Siri knowledge. Apple’s assertion tonight says that it “doesn’t retain audio recordings of Siri interactions except customers explicitly choose in to assist enhance Siri, and even then, the recordings are used solely for that objective. Customers can simply opt-out at any time.”
Fb responded to comparable theories in 2014 and 2016, earlier than Mark Zuckerberg addressed it straight, saying “no” to the query whereas being grilled by Congress over the Cambridge Analytica scandal in 2018.
So, if Apple (and Fb, Google, and many others.) is telling the reality, then why would you see an advert later for one thing you solely talked about?
There are different explanations, and makes an attempt to verify the rumors out embody an investigation in 2018 that didn’t discover proof of microphone spying however did uncover that some apps secretly recorded on-screen consumer exercise that they shipped to 3rd events.
