Meta CEO Mark Zuckerberg had a “doubtlessly loopy concept” in 2022 to get folks utilizing Fb extra: deleting everybody’s mates’ lists. The chance was mentioned on Monday by way of inner emails proven by the FTC as Zuckerberg testified throughout Meta’s antitrust trial.
Zuckerberg floated the thought of contemplating “wiping everybody’s graphs” — their mates lists — “and having them begin once more,” presumably yearly, famous The Verge deputy editor Alex Heath, who noticed the testimony contained in the courtroom. Meta’s CEO mentioned he was involved that Fb’s “cultural relevance is lowering rapidly.” Zuckerberg proposed a staggered strategy, like beginning with an experiment in a smaller nation, in case too many individuals stop Fb in response to the transfer. “Even when [Instagram] and [WhatsApp] do nicely,” he mentioned, “I don’t see a method for our firm to reach the best way we want if FB falters, so we have to get this proper.”
Head of Fb Tom Allison replied, saying he wasn’t certain the thought was “viable given my understanding of how important the pal use case is” to Instagram, in line with Enterprise Insider. The outlet says that, in his reply, Zuckerberg additionally requested “how a lot work it could be to transform profiles to a observe mannequin.”
When a Federal Commerce Fee legal professional reminded Zuckerberg concerning the concept throughout questioning on Monday, Enterprise Insider writes that the manager replied, “So far as I can inform, we by no means did that.”
Meta has taken a unique strategy to revitalizing the Fb expertise recently, with the latest introduction of a revamped mates tab that doesn’t present algorithmic content material to customers. In January, Zuckerberg mentioned {that a} large focus for the corporate this 12 months could be to “get again to some OG Fb.”