The NFL advised the New England Patriots to close down the workforce’s Bluesky account. Patriots VP of content material Fred Kirsch stated the workforce was advised that Bluesky is “not an accepted social media platform for the NFL but,” addressing a fan query on a January sixteenth episode of the Patriots Unfiltered podcast, as noticed by Terrible Asserting.
Kirsch stated the workforce “briefly” had a Bluesky account earlier than the league requested it to take the account down. The NFL advised Entrance Workplace Sports activities in November it was conscious of Bluesky however had no presence there, Terrible Asserting notes. The league didn’t instantly reply to our request for remark.
Soccer groups are allowed to publish on different platforms, together with X, which the NFL has a content material partnership with that features the “NFL Portal” that X CEO Linda Yaccarino revealed in October. The league additionally has a content material take care of Reddit and a heavy presence on Threads and different Meta-owned platforms.
Bluesky has been rising steadily, with some occasional current spikes in signups. The platform is closing in on 29 million customers as of this writing, almost doubling the place it was two months in the past. Whether or not that’s sufficient for the NFL is an open query, however Entrance Workplace additionally reported Bluesky was working to get leagues on board with the platform. The Patriots are “able to go” every time it does, Kirsch stated on Patriots Unfiltered.
