Location-based VR vacation spot Sandbox VR introduced it has surpassed $200 million in lifetime income because it continues its speedy international growth, with 29 new areas deliberate for this 12 months.
Based in 2016, Sandbox VR is among the few out-of-home VR sights to outlive the COVID-19 pandemic, having reemerged from Chapter 11 chapter in late 2020 after being pressured to put off a majority of workers and successfully shut doorways for a lot of that 12 months.
Now, Sandbox VR says it’s reached the $200 million income milestone, bringing in $75 million in gross sales in 2024 alone from over 1.4 million gamers throughout its rising slate of world areas.
A very good slice of general income is due to the corporate’s in-house-developed marquee content material, resembling its current Squid Sport VR attraction, which has generated $30 million in income since launch in 2023, contributing considerably to current progress. Its fully-immersive multiplayer VR experiences sometimes price between $50-$60 per-person, internet hosting as much as six gamers at a time.
This current success has prompted the corporate to open 29 new areas this 12 months, representing round a 50% improve in whole footprint, with its sixtieth location opening this month in Philadelphia, Pennsylvania.
In response to the franchise’s prospectus, goal markets in 2025 embrace the USA, a number of European international locations, UAE, Saudi Arabia, Bahrain, Qatar, Kuwait, Egypt, Canada, Malaysia, India, The Philippines, Australia, Indonesia, Thailand, Vietnam, South Africa, South Korea, Mexico, Chile, and Turkey.
Because the starting of 2024, Sandbox VR has bought 83 franchise items, bringing a complete of almost 150 whole items in growth with 34 operators right now. The corporate says this represents a sixfold improve in deal signings over the previous 12 months.
“Reaching $200 million in lifetime gross sales represents a big achievement for Sandbox VR and validates our mission to ship immersive, social VR experiences that deliver folks collectively,” stated Steve Zhao, CEO and founding father of Sandbox VR. “As we proceed to broaden globally by way of our franchise mannequin, we’re seeing unprecedented demand from each operators and shoppers who acknowledge the distinctive worth of our providing.”
Notably, the corporate says a mean of 117,000 whole gamers visited Sandbox VR every month in 2024, with the corporate projecting that common to extend to 150,000 in 2025 because it rolls out new international areas.
